Persuasive Public Sector Writing Masterclass
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Persuasive Public Sector Writing Masterclass
4 Dates | 4 Locations
1st November | Brisbane, Meanjin
15th November | Melbourne, Naarm
28th November | Canberra, Ngambri and Ngunnawal
5th December | Adelaide, Kaurna
All writing should be clear, concise, and correct.
Public sector writing should be professional, persuasive, and polished. However, it can also be challenging and time-consuming. You must contend with different audiences, rigid deadlines, and complex topics.
While the basic skills of good writing are critical, you need more to meet the demands of more involved government communication. You need to present every case confidently and well, regardless of who you are writing to or what you are writing about. You must use words, structure, flow, and more to deliver compelling arguments and convincing information that people will want to read.
It is about using writing to communicate complex issues clearly and with influence.
This masterclass will help you maximise your existing skills and practise new ones. It will also offer tips and techniques for making writing easier, faster, and more effective.
Register and refine your skills so your writing stands out for all the right reasons.
By the end of this masterclass, you will know how to:
- Plan before you write
- Clarify what you are aiming for when you are writing
- Write for different audiences
- Recognise good writing and avoid common problems
- Be clearer and more concise
- Use structure to make it easier for your readers to understand your argument
- Use templates to save time and effort
- Write persuasively and improve the flow of your writing
- Save time when writing (and avoid multiple rewrites)
- Write about technical subjects to non-technical audiences
- Use active voice – to help both you and your reader
- Write executive summaries
And more!
Meet your expert facilitator:
Bev Sullivan
Director, Credence Consulting
Bev has decades of experience in running written communication workshops for public servants at all levels and from all tiers of government. Her specialty is helping people to use (and tweak) their existing skills and experience to make writing less of a chore and deliver better results.
With an extensive background in government, education and communication, she is familiar with the challenges of producing excellent public-sector writing.
Bev has been an English teacher, a trainer, manager and director in the public service, as well as a consultant, presenter and editor. Most days, if she isn’t training, coaching or editing for a government agency, she’s writing something for another.
She is frequently asked to coach managers, professional staff and executives – on writing, communicating, presenting, and leading, and she is also in demand as a public speaker.
Secure Your Spot:
1st November | BRISBANE Register Now
15th November | MELBOURNE Register Now
28th November | CANBERRA Register Now
5th December | ADELAIDE Register Now
Use the code ‘GOVCAREER’ at checkout and save $100 off your registration.
